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IT Marketing: Using Your Elevator Pitch

Elevator pitches are effective, quick ways of practicing your IT marketing daily. They key is to say something memorable and quick, and to use it whenever appropriate. In this article, you learn how to make your elevator speech stand out for effective IT marketing.

For example, you get in the elevator on the 20th floor and you see a man or woman that is very well-dressed. This person looks like an executive who could potentially be a good customer of yours. You're both leaving the same cocktail party. She looks down at your name tag and says, "Hi Randy, how's it going?" You say, "Okay, how's it going with you?"

Most people are curious, especially at these networking events, and like many other people, she asks, "Where are you from?" This is where you need to reach in your bag of IT marketing tricks and respond with your elevator pitch.

"A company that repairs, builds, and upgrades computers." If her computers happen to be a mess, she may ask for a card or ask you further questions.

Examples of effective elevator pitches

"I'm xxx with xxx and we make it our business to help small and mid-sized businesses learn how to get the best benefits out of their computers, the Internet and networking productivity."

Another one is, "Our service team specializes in on-site business service and networking solutions. We also provide consulting in the areas of network development and ongoing maintenance."

Remember to Talk Benefits

IT marketing is all about the benefits, so it's important you give them to the people you're speaking with. You're talking about how you provide business services and you provide network consulting and if you can talk a little more about the types of problems that you help people solve, it might intrigue them a little more. You might even consider a call to action at the end, like ask them for an appointment for a consultation.

Copyright MMI-MMVI, Small Business Computer Consulting .com. All Worldwide Rights Reserved. {Attention Publishers: Live hyperlink in author resource box required for copyright compliance}

About the Author

Joshua Feinberg helps small business computer consulting firms get more steady high-paying clients. Sign-up now for Joshua's free one-hour audio training on Small Business Computer Consulting secrets at http://www.SmallBusinessComputerConsulting.com

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Gameroom Furniture - Library Game Table and 2 Chairs - Powell Furniture - 542-763


542-763 Features: Table looks like books piled neatly on shelves at the library when closed When open this piece becomes 2 barrel-back chairs with hand grips and dual wheel casters for easy movement It's a table for two and a table for light refreshments, making it a very versatile set Plenty of storage space is provided under each chair and in the center pedestal of the table Includes table tops for backgammon, chess, and checkers and game pieces Fabric: Taupe Tone-On-Tone - 78% rayon, 22% polyester Fully assembled Finish:
Hand Painted

Dimensions:
Table: 50"(W) x 24"(D) x 30"(H)
Chairs: 22 1/2"(W) x 20"(D) x 28 1/4"(H)
Seat Height: 19" tall




Price: 785.67



6-Drawer Dresser in Warm Martini Cherry Finish on Cherry Veneers and Selected Hardwoods


6 Drawer Dresser constructed of Cherry Veneers and Selected Hardwoods in a Warm Martini Cherry Finish.

Finish:
Warm Martini Cherry

Dimensions:
Overall: 54"(W) x 18"(D) x 32"(H)

See our FAQs section for complete details.


Price: 626.05



Security Safe / Gun Safe - Sentry Safe - EQ5433 with Full Service Delivery


Includes white glove delivery service. Our carrier will move the safe to any room you choose and also unpack safe from cartoning. Removal / movement of doors, railings, furniture nor any movements which could damage the safe or your property are NOT included. Service includes up to 2 flights of stairs and a maximum of 10 stairs per flight.

EQ5433 Features: UL listed residential security protection UL group 2 combination lock with lever handle and protective escutcheon plate Solid steel pry resistant door 5 Steel live locking bolts 3 Dead bolts Concealed hinges Hardened steel plate protects lock from drill attack Gray carpeted interior 5 Adjustable shelves Flush floor for easy access Floor compartment Door back organizational hooks Bungee organizational system Recessed door pocket Bolt down hardware included Meets California department of justice standards for firearm safety Weight: 331 lbs. Finish:
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Dimensions:
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Interior: 16 13/16"(W) x 12 3/8"(D) x 57 7/8"(H)


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Kitchen Cart with Wood and Stainless Steel Top in Natural Finish - 88521795


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Price: 319.00



Bookcase DMI - Bookcase - Traditional Office Furniture - 7462-09


Download Catalog (PDF)

7462-09 Features: Two adjustable shelves Two door storage cabinet Shaped top edges and base mouldings Constructed of melamine and engraved wood product All pieces are protected by a Top Guard finishing process to guard against stains and scratches Fully assembled Finish:
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Dimensions:
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See our FAQs section for complete details.


Price: 734.66



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Customer Review: Innocent comedy worth keeping in circulation

Bardot is adorable. No teaser shots. Would be perfect DVD fare for all ages.

Customer Review: Innocent comedy worth keeping in circulation

Bardot is adorable. No teaser shots. Would be perfect DVD fare for all ages.

SanDisk SDMX2-1024 Sansa e140 1 GB Digital Audio Player with SD Expansion Slot

SanDisk SDMX2-1024 Sansa e140 1 GB Digital Audio Player with SD Expansion Slot
SanDisk's Sansa e100 Series Digital Audio Players provide high-quality digital music playback, with easy navigation and expandable memory, at an affordable price. The SD slot provides the users to add up to 2GB of additional storage space for their MP3, WMA (including protected purchased content), and Audible format files. Up to 17 hour continuous playback using one AAA Battery (included) Comes with sleek carrying case and armband to protect your player, keep your hands free Future accessories will be available e.g. Car Kit, Home Kit, External Speakers, Cases· Enhanced Sound Fidelity With SRS WOW Easy to use - plug and play, no drivers required Value added software offers Indigo backlit LCD provides ID3 Tag information (v.1 and 2) One-year warranty

Customer Review: Audio Book Bugs Look No Further!

The SanDisk SDMX2-1024 Sansa e140 1 gb audio player is everything I wanted. Extremely easy to operate once I figured it out, runs forever on a single battery, great memory for audio books with an additional 2gb expansion slot. My friend got one that defaulted to Japanese but we fixed the problem on the menu. The price is stupendous for the amazing quality of sound. Radio pick-up is excellent. I don't download music and bought it for books and could not be more pleased.

Customer Review: Great but 1 flaw

This player is small and lightweight. I carry it in my pocket when exercising and you barely know it's there. There is an armband that comes with it + the cover if you don't have pockets. Adding songs is simply drag in drop in Windows Explorer. The screen can light up blue when you press a button and automically turns off. You can change the brightness of it too.



It works seemlessly with the SD card, but using an SD card means it powers up a little slower because it has to do a seperate "check" for the SD card slot otherwise it treats the card like internal memory. Plugging the player into the computer, the player will show up as two seperate drives 1 for the player's internal memory and 1 for the SD slot.



The best part for me is that it very handy for transferring files so it is very convenient since I transfer work from school to home and vice versa.



The bad part about this player is that it has no playlist function. You're stuck with either play by song name, artist, album, play all, etc. So you might find yourself skipping over several songs in your library because you might not want to listen to that particular track right now or maybe you just want to listen to tracks you've recently added. Overall, good player, but lack of a playlist function is inconvenient.

Crochet Hook Organizer Case

Crochet Hook Organizer Case
BOYE-Crochet Hook Case. 4x7. Fits 8 Aluminum or 16 Steel Hooks. Provides spaces for organizing 24 hooks! Features a durable vinyl exterior velour lining fitted hook inserts ideal for travel (compact) and reduces chances of lost hooks! (crochet hooks not included).

Metro Over-The-Sink Dish Drainer - Chrome

Metro Over-The-Sink Dish Drainer - Chrome
Over the sink strainer/rack is made from chrome.

Customer Review: Metro over -the -sink dish drainer - chrome

Metro Over-The-Sink Dish Drainer - Chrome



The dish drainer fits perfectly over the left side of my double bowl sink and frees up much needed counter space. The drainer is well made, inexpensive and perfect for my small kitchen. I wish it had a silverware holder on it though!

Customer Review: Good Product

Speedy delivery and good product. I like that the bar slides out to better fit any size sink.

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